June 14, 2010
Message from the President – June

The Philippine Marketing Association 2010 Board, with its theme “Marketing as Growth Accelerator”, and the 2010 NMC Committee, with its theme “Marketing in Hyper-Speed”, present the 41st National Marketing Conference.

Marketing in Hyper-Speed, which will be held on June 24 and 25, 2010 at Hotel Sofitel Philippine Plaza, promises to be a blast and a delightful experience to all conference participants – 14 thought leaders in marketing; seven new marketing trends; and seven new marketing strategies in one great conference.

The two-day conference will be viewed live through simultaneous broadcast in Davao City courtesy of the Philippine Marketing Association Davao Chapter and via video streaming in all parts of the world through the digital facilities of Philippine Marketing Association.

On behalf of the 2010 Board, 2010 Conference Director-In-Charge Jimmy Siybauco, Conference Chairperson Marivic Ac-Ac and Conference Committee members, I invite you to journey with us on June 24 and 25, 2010 and experience marketing in hyper-speed.

Nick Fontanilla, Ph.D.
2010 Philippine Marketing Association President

March 26, 2010
2010 President: Dr. Nick Fontanilla

what it is that the Board we will do for marketing and marketing practitioners, in general, and for the members of the Philippine Marketing Associatiopn.

What the 2010 Board commits to do in 2010 is summed up in the 2010 theme “Marketing as a Growth Accelerator.” There are three basic elements contained in this theme. First, we commit to present — to marketing practitioners and the corporate world — Marketing as an effective engine for growth and profitability. All PMA 2010 committees will design their activities based on this idea.

Second, we aim to intensify PMA activities that will enable PMA to reach out to and bring the 2010 theme’s message to more practitioners and students. Signature activities of PMA such as the National Marketing Conference, National Marketing Month, Agora Youth Conference, Agora Conference, Certified Professional Marketers’ (CPM) conference, PMA seminars and the Agora Journal are geared towards this objective.

Third, we intend to address the issue on membership satisfaction by focusing on the mandate of the PMA and providing opportunities for all members to get involved.

We invite all PMA members to join the activities that the PMA Board has lined up for 2010 and to share to business colleagues breakthrough results that make marketing truly an effective engine for corporate growth and profitability